Local chamber officials gathered with friends and supporters to cut the ribbon on Heroes Barbershop in Los Alamitos this week. “It’s a place where heroes are welcome,” said owner Joyce Noelani, a 3rd generation barber with dozens of barbers in her family from Los Angeles and Orange counties.
Noelani told Chamber members Friday that both she and her husband Rob come from military families and they are extremely happy to be in Los Alamitos, a military town.
City Council member Dean Grose was on hand along with Chamber Chairwoman Dawnette Palmore to cut the ribbon on this new local business offering a complete “experience,” not just a haircut.
According to Noelani, “Heroes Barber shop is where we welcome are Heroes who have prior service, enlisted service and First Responders. We are a place for Our Heroes and their families. We are not just a barber shop. We are also an experience,” she said. “Come get your haircut, shave, beard trim, facial or scalp treatment at Heroes. We thank you for your service.”
Noelani is the former co-owner of Ohana Barbershop in Long Beach and Arcade Barbershop in Palos Verdes Estates. Noelani is a 3rd generation barber from OC and LA County. She has more than 25 years of experience in the barber profession. This includes education and sales training with 2 top distributorships and leading hair care companies, including Alterna. Also, she is also certified, or “papered” in both European and American hair coloring techniques.
Robert Rodriguez is a personal trainer and has earned his black belt with Kings gym in Huntington Beach. He grew up in Orange County/Los Alamitos.
They both come from military families. Together, we decided to create an environment for our Local Heroes. This is a place we can give thanks for their service by proving a relaxing environment along w their grooming needs.
Heroes offers a 20 percent discount for ‘Our Heroes’. They also offer unbeatable senior rates. Please come in and take a look our Barber Shop decorated with family archives & history. “It’s not just a haircut it’s an experience,” she said.
Noelani’s vast experience includes being an educator for Alterna and offering classes for Precision hair cutting, Clipper cutting and styling.
Seniors can enjoy an unmatched experience for $10, including a haircut, a hot shave around the neck and ears along with the steam towel filled with aromatherapy oils.